Wednesday 4 December 2019

Ways to Find a Quality Music Video Production Company

If you are a musician, a marketing director or a producer looking for some quality videos for your purpose, there comes a point when you need to find figure out which is the best music video production in Houston, or any other area that can fulfill your particular demands. So, when should you start? Simply typing on the Google search bar “music video production” company won’t be much of a help. You need to look for some smart ways that will help you find a quality video production company at a very less time. Keep reading the blog to know more.

The very first step is to review the work of the companies that you have shortlisted for your project. After reviewing some of their demo videos, it might get difficult to differentiate the quality of work. In such scenarios, give emphasis to the attention to detail and look for intricacies in the content.

This might seem like a no-brainer but quite often individuals tend to miss this part. What we are mean here is talking to previous clients of the shortlisted companies. This should give you a fair amount of idea to if choosing the service provider is worth your money or not. When you are interviewing the prospective company, ask then if they are okay with sharing information of their previous clients. If that’s not the case, consider it to be red flag.

Last, but not least, you should find someone who are enthusiastic with working with you and want to work with you again. It is always a good idea to work with people who like you.

Consider these points and look for perfect Houston video production companies.

Tuesday 5 November 2019

4 Tips For Hiring a Video Production Company

So you want to hire a video production company but you do not have an idea of what to prepare. What is a good price and what else to expect? Do not worry. You can explore the best video production services in Houston, TX just by considering these 4 points.

1. Keep your destination in mind

An important thing to know is where your videos will live. For YouTube, videos over 2 minutes are fine. However, if you want your videos to live on Facebook, Instagram or Twitter, you need to shorten the length of your videos for viewer retention. Keep the teaser video length around 10 or 15 seconds on social media pages and keep the full length on YouTube. Let your production house know about this in advance so that they can format your video file optimized for mobile.

2. Price

Just by looking at various videos, you will get an idea about the most expensive company. But to access the various price, you will have to call. Some videos can be costly while some videos can be less expensive. Some production compan9ies also use stock videos and pictures to keep the budget in line. The use of actors and shoot at different locations can really increase the price. Hence it is always a good idea to call and ask the details in advance. Make sure to ask about the price of half day shoots and per hour editing rates.

3. Time

The process of creating a video varies from company to company. It is always a good idea to ask how much time you want to invest in a project. It is always better to invest your time if you are investing a large amount of your budget. Figure out your team and create a vision and take the recommendations offered by the production team.

4. References and experience

Just like in any other business, it is a good idea to check references in this business also. You can speak to past clients and watch their videos online. Also, take note of how many years of experience the production house has. Letting know about both of these things will help you know the customer service commitment of the production house.

Finding the best professional video services in Houston became so much easier now!

Sunday 6 October 2019

4 Tips To Create Creative and Engaging Video Content

Do you know users connect with video more powerfully than any other online marketing strategy? To become a thriving social media butterfly, the content of your video should be strong, bold, attractive, and creative. Every day, people watch and share millions of videos on different online media platforms. When the content becomes boring, they switch to next like in no time. This means, every time, you have to come up with an idea, engaging enough to hook your viewer to their seats up to the last second. Here are a few tips that will help you out to be creative in your videos. 

Tell A Story

Storytelling is the best way to maximize your reach. A story connects with the audience on a personal or emotional level. By adding a story to the video, you are more likely to gain your viewers’ trust and connect with your followers. When you are struggling with video content and unable to come up with engaging ideas, get in touch with professional video production.

Grab Their Attention

With social media flushing with captivating video content, making a video that stands out of the competitors is a challenge. The key to accomplishing user engagement is to grab your audience’s attention early. Within the first 30 seconds, a viewer decides whether he wants to finish the video or skip to the next. Make your introduction interesting enough to catch their eyes.

Add Captivating Visuals 

Whether studio or outdoor shoot, whatever you have in mind for your video, make sure the setup is bright and illuminated. A high-quality video, with vibrant color,s that is visually appealing attracts viewers than low-quality footage. 

Keep Your Goal in Mind

From begging till end, keep your purpose and target audience in mind. Make sure you are clear with what kind of audience you are approaching. Create a video with a clear message that you want to share with your viewers.

If you need help to create engaging video content, approach 713 Media Group, professional video production in Houston.

Tuesday 3 September 2019

3 Things To Consider Before Going To A Recording Studio

Recording a music album is not easy. From getting your song ready to practicing your vocals, you need to make sure that everything is done right. Besides, when you are recording for the first time, you need to be more cautious about your requirements. You can explore options in the best recording studio in Houston, where you can look at the features of recording equipment.




To help you record your first album in a studio, here is a list of the things you should look at.

1. Kind of music you have to record

The first thing you should look at is the kind of music that you wish to record. This is important as the kind of music that you wish to record determines the recording process. For instance, when you have to record music for a rock band, the recording process will be very different as compared to when you have to record soft music.

2. Recording Equipment needed

The second thing you should look at is the kind of equipment that is needed for recording. A recording studio should have instruments, recording devices, and sound mixers. You need to check whether the recording studio provides you the instruments you need or not.  You should ask the professionals at the recording studio to know about the equipment you use.

3. Recording Budget

Finally, you should consider your recording budget before selecting a recording studio for that purpose. With the growing popularity and importance of recording studios in Houston, the charges for the services can vary. This means that you have to look for a recording studio that offers services according to your budget. Ask your sound engineer or produce to guide you.

If you wish to record your music album, you should visit the websites of different recording studios in your vicinity.

Wednesday 7 August 2019

Why Green Screens Work Best for Video Shoots

If you have seen a VFX breakdown of any Hollywood movie, you would have probably notice actors performing in front of a Chroma Key, generally known as “green screen”. Chroma key plays a significant role in video shooting. In fact, with the coming of more sci-fi and VFX-dominated content, the use of these screens has increased dramatically. You can find recording studios in Houston that make use of these screens helping businesses and professionals in their various video promotion projects.



Green screens work best for leaving a blank into which special effects can be painted. Chroma-keying is the technique used in the process where a single color or brightness value in an electronic image is isolated and later made transparent during post-production, allowing another image or footage to be placed beneath the color that has been blanked out. Because green is used very frequently, “green screen” and “chroma key” have become almost synonymous. Although any color would work, green works slightly better for a video as there are more green-sensitive pixels in most camera designs than red or blue. Green is the go-to screen because it doesn’t match any natural skin tone or hair color, which means no part of an actor or subject gets edited out through chroma key.

In the highly competitive world of video marketing and content creation, green screens have become even more important than ever. If you are looking for a recording studio in Houston, TX, make sure you choose one that uses the best chroma keys, so you can get the most out of your videos and that your videos stand out.

Tuesday 2 July 2019

Benefits Of Hiring Professional Video Production Companies For Your Business

Businesses are not just confined to selling products and services. There are so many aspects that need to be acknowledged to accomplish diversified business goals. One of such aspects is marketing. With businesses employing a broad array of marketing strategies, it can be challenging to determine which strategy will be suitable for your organization. Let’s discuss a few benefits of professional corporate video production in Houston and how this marketing tool can keep your business flourishing.



1.Increased traffic:

One of the main merits of utilizing corporate video production is to raise traffic. With video being accountable for two-thirds of traffic on the internet, it has become quintessential than before to incorporate corporate video production into your marketing strategies. If you are not already using corporate video production, you are missing out on a considerable amount of potential client traffic. The more traffic that comes on your page, the more sales you are probable to obtain.

2.Improved SEO ranking:

Another merit of using corporate video production is that your business will reflect more on search engines over those who do not. With a considerable amount of customers and clients using Google for their online research, they are more likely to fall upon your page first instead of finding your competitors. Make sure to publish videos on your site frequently to assure that your page is one of the first results. Also, research for your competitors in related industries. Doing so can help you stay one step ahead of them. There are several ways that you can use to boost your SEO ranking.

Explore music video production companies in Houston with the help of the internet. You will find tons of companies that render video production services. Now, finding an ideal company is as easy as cutting a cake.

3.Build brand awareness:

Addition of corporate video production to your business is to build and boost your brand awareness. As we all know that there is a huge difference between reading content and understanding it via visuals. Visuals can make a huge difference and keep viewers hooked throughout rather than making shifts from one paragraph to another. You want to create an unforgettable impact, so make sure your content is catchy to your target demographic.

With the utilization of corporate video production, one can easily increase traffic on the concerned page, enhance SEO ranking, as well as create brand awareness, it is apparent to see why so many businesses opt to include incorporate video production into their marketing scheme.




Wednesday 8 May 2019

3 Awesome Ideas That You Can Implement On Your Next Corporate Video

When you ask someone to watch a corporate video, the first reaction is usually “Do I have to watch it?”. This reaction is the result of the generic video content, that has been published year after year by most corporations. To be honest, corporate videos are horrible. They are mostly presented with redundant stuffs and lack detailed information. If you do not intend to make a boring video for your company, here are some excellent ideas that you can take help from.




“Funny company story” video

Pick some interesting employees and ask them to share a story of the funniest thing that happened to them in the office. It could also be a customer story. If your Houston workplace allows, take help from some of the best corporate video production in Houston to create a dramatization of the incident.

“Why we love our job” video

Do face-to-face interviews with employees talking about why they love their job in the company. Try to get them to talk about the kind of work they do in particular and try not to include a lot of “It’s the people” type of answers. Some questions that can be asked are-- Why are you proud to have this job? What makes your job fantastic?

“Day in the life” video

Pick a camera-friendly employee from the office and create a “Day in the life of” video of the employee in the workplace. It should have the essence of a vlog. Let them narrate their entire day all by themselves, without being too artificial. As an employee you should be working on the various  challenges that you are trying to complete at your work.

Consider these ideas and take help from corporate video production houses to get some high-quality video footage.



Thursday 4 April 2019

Find The Right Recording Studio In Houston & Chase Your Singing Dream

If you think you have an extraordinary voice that could make you a famous singer, there is good news for you. Yes, you can easily record your voice and share it with the external world. Thanks to the famous Houston recording studios, you can record your music in a high quality using high-tech equipment. Today, there are so many music studios and recording studios that come up with high-performance equipment, including computers, speakers, monitors, a microphone, and the right software that allow people with a beautiful voice to record it professionally.



All you need to do is to find the best studio and book your band to record in. The best part is, you will get all the essential things that can enhance the quality of your voice. Some of the studios also have a digital audio converter that can help you produce or mix your music in the best possible manner. You can also use updated systems to make all the adjustments and create perfect music depending on your choice.

Many popular recording studios in Houston allow you to work with all record labels as well as equipment to produce a perfect mix. They are well-equipped with advanced software, hardware as well as microphones to match industry standard. For your convenience, you can access the internet and add your music on iTunes, Spotify, Radio, and Blogs. What’s more? Find the right studio and chase your dream.     

Wednesday 6 March 2019

Create An Impression That Lasts With The Top Video Marketing Firm

As the industry is changing at a rapid pace, the approach for reaching your target audience has changed as well. People are influenced and attracted by powerful visual content which makes them visit your business sites. Video marketing and creating campaigns which form a connect with people has gained prominence in recent times. In Houston, the benefits of video marketing, have prompted various leading businesses to create their brand image with video marketing.



The visual content that you desire for your brand goes on different platforms. It can go on your website, social media handles and other places where you wish to create a compelling brand image. A campaign starts with an idea- an idea which can transform the way people look at something. Once the idea is decided, the videos and the visual content are made in the manner which helps you to engage people and turn your target group to potential customers.

Every brand is different and the way it chooses to interact with its customers is unique. Employing the right visual techniques will drive people to engage with your business. In some instances, photography is more suitable while in other videos and audio content rightly matches the purpose. Images and videos are shot with the state of the art tools and equipment which create an image which will last in the minds of people. Content which matches the personality of your brand is effective.

Going for a famous video marketing firm in Houston will give you an insight into the operations of videos and marketing strategies. The professionals have the required skills to comprehend and devise unique and intriguing visual and graphic content which will catch the attention of viewers. The studios of the video marketing firms have the necessary space requirements and technology to make your brand stand out from others.

To know more about the benefits and the techniques of video marketing, visit the websites of prominent video marketing firms.

Wednesday 6 February 2019

Choose the Best Video Production for Music and Kick Your Music Career


Have you been considering to launch your first music video to showcase your talent? Looking to find a music video production company in Houston? If so, you should know that you are going to make one of the best decisions.
Gone are the days when artists had to rely on music directors and composers to get a kick start in the music industry. With the advent of the internet and many other video platforms, every talent now has the opportunity to get recognized and reach stardom. However, those who are brave enough to put efforts and walk an extra mile are the only ones to get it.


Though it is difficult to get a breakthrough and reach stardom, with a creative music and high quality music video, things could get easy. This is why most singers and artists look for video production companies to help with video production.
If you are looking for the best company to assist you with music video creation, 713 Media Group is something you should consider. Equipped with a team of highly skilled and creative professionals, they help you and work with you at each step of the process to ensure everything goes seamlessly. What’s more, they have highly advanced equipment to give you an extra edge over others. Make sure you look no further and choose the best music production house in Houston, that is, 713 Media Group.